Legendary tennis player Rene Lacoste founded the Lacoste brand, and the iconic logo comes from his nickname, 'The Crocodile'. Originally designed for tennis enthusiasts, Lacoste quickly caught the publics eye and became one of the most sought after brands for men and women alike. With collections ranging from trainers, to t-shirts, from t-shirts to accessories, you can be sure to find something to keep you stylish whatever the season.